London — Entertainment One (eOne) announced that it has signed the rights to air its BAFTA- and Emmy Award-winning toddler series. Ben and Holly’s Little Kingdom On Carousel, a major Russian broadcaster. Russian licensing agent Megalicense has been appointed to manage the brands’ consumer product programs throughout Russia and Ukraine.
Carousel, Russia’s leading free-to-air family channel, Ben and Holly’s Little Kingdom Programming is scheduled to begin on December 7, 2015. Carousel is currently airing eOne’s award-winning preschool property. Peppa Pig.
Based on its increased broadcast exposure, eOne has appointed Russian licensing agent Megalicense to manage its licensing and merchandising programs in Russia and Ukraine. Megalicense currently represents eOne. Peppa Pig across the region.Since taking on representation, Agent has secured numerous licensing deals across major categories including apparel, publishing, independent magazines, and the brand’s first live show in the region. To find Ben and Holly’s Little Kingdom It will span multiple categories and will be available for retail sale in fall/winter 2016.
eOne has been localized as part of a strategy to build the brand’s fanbase in Russia and Ukraine Ben and Holly’s Little Kingdom A regional website that goes online to support the launch of a carousel.
Entertainment One Family Managing Director Olivier Dumont said: Ben and Holly’s Little Kingdom in Russia. Given the growing demand for licensed products in this emerging market, it is an exciting time to expand our existing partnership with Megalicense to include this. ben and holly We look forward to increasing the presence of our preschool portfolio in the region. “
Ben and Holly’s Little Kingdom Created by award-winning animation studio Astley Baker Davies. Peppa Pig, and follows the adventures of the fairy princess Holly and her best friend Ben Elf. The show has received widespread critical acclaim and has sold to her over 160 territories worldwide.In the UK, the property has 63 licensees and a recent app release elf and fairy partywas launched by eOne in September 2015 and has been downloaded nearly 52,000 times within four weeks. Stations include Channel 5 and Nick Jr. (UK), RTVE (Spain), Rai Yo Yo (Italy), ABC4Kids (Australia) and Kika (Germany).Recently, Nick Jr. of the United States Ben and Holly’s Little Kingdom, This marked the US broadcast debut of the animated television series.
Source: Entertainment One
Former editor-in-chief of Animation World Network, Jennifer Wolfe has worked in the media and entertainment industry since 2003 as a writer and PR professional.
